Managing Tourism and Hospitality Services

Managing Tourism and Hospitality Services

Author: B. Prideaux

Publisher: CABI

ISBN: 9781845930158

Category: Electronic books

Page: 384

View: 466

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The aim of this book is to enhance theoretical and practical understanding of quality management in tourism and hospitality. It provides a benchmark of current knowledge, and examines the range of research methods being applied to further develop tourism and hospitality service management research. It is hoped that this book will stimulate new research questions by highlighting tensions and challenges in the area.

Progressing Tourism Research

Progressing Tourism Research

Author: Herbert William Faulkner

Publisher: Channel View Publications

ISBN: 1873150474

Category: Business & Economics

Page: 394

View: 794

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Professor Bill Faulkner was the father of tourism research in Australia, having spent 20 years in the field, first within government and then in academe. He was a visionary whose impact on the tourism research field extended well beyond Australia. This work contains a collection of Faulkner's publications grouped thematically under the headings Methods, Events, Destinations and Research Agenda. The sections demonstrate how his thinking evolved over time and influenced the intellectual development of the field itself. An introductory chapter describes Faulkner's life and the contribution that he made to the field of tourism research.

The Tourism Area Life Cycle

The Tourism Area Life Cycle

Author: Richard Butler

Publisher: Channel View Publications

ISBN: 1845410254

Category: Business & Economics

Page: 412

View: 953

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Examining the tourism area life cycle (TALC) system in depth, this book is divided into four sections: the foundations of the TALC, the TALC in heritage settings, local involvement and the TALC and rejuvenation. It subsequently concludes with a discussion on the TALC model in relation to sustainability.

The Tourism Area Life Cycle: Conceptual and theoretical issues

The Tourism Area Life Cycle: Conceptual and theoretical issues

Author: Richard Butler

Publisher: Channel View Publications

ISBN: 1845410289

Category: Business & Economics

Page: 358

View: 557

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This book is divided into five sections: the conceptual origins of the TALC, spatial relationships and the TALC, alternative conceptual approaches, renewing or retiring with the TALC, and predicting with the TALC. It concludes with a review of the future potential of the model in the area of the destination development process.

Demystifying Theories in Tourism Research

Demystifying Theories in Tourism Research

Author: Kelly Bricker

Publisher: CABI

ISBN: 9781780647227

Category: Business & Economics

Page: 256

View: 349

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It often seems that there is more confusion than consensus regarding tourism theory. Does tourism have theories it can truly own, or does it just borrow from other academic disciplines? It can be difficult to understand the theories and conceptual frameworks available, and how to apply these ideas to a research endeavour. This book reviews theoretical perspectives on tourism from planning and management, through marketing and host communities to the tourism consumers themselves. Covering issues such as tour guiding, rural tourism development and destination image, it provides a complete guide to the industry. Including pedagogical features throughout, this book is an accessible approach to a controversial subject.

Giants of Tourism

Giants of Tourism

Author: Richard W. Butler

Publisher: CABI

ISBN: 9781845936532

Category: Business & Economics

Page: 306

View: 490

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This book presents individuals who have made an important contribution to tourism. Most are entrepreneurs in the classic sense, but others are individuals who have had unintentional subsequent effects on tourism through their actions. The book is arranged in four parts: (i) giants of hospitality (chapters 1-5); (ii) giants of travel (chapters 6-10); (iii) giants of activities (chapters 11-14); and (iv) giants of development (chapters 15-19).

Managing and Marketing Tourist Destinations

Managing and Marketing Tourist Destinations

Author: Metin Kozak

Publisher: Routledge

ISBN: 9781136904752

Category: Business & Economics

Page: 263

View: 188

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Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations an.

Tourism Destination Marketing and Management

Tourism Destination Marketing and Management

Author: Youcheng Wang

Publisher: CABI

ISBN: 1845937007

Category: Electronic books

Page: 370

View: 290

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This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].

Sustainable Marketing of Cultural and Heritage Tourism

Sustainable Marketing of Cultural and Heritage Tourism

Author: Deepak Chhabra

Publisher: Routledge

ISBN: 9781136997396

Category: Business & Economics

Page: 256

View: 810

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Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions. This book draws together and links ideas of tourism from sustainable marketing perspectives and embeds it within a heritage management setting. Through a discussion and analysis of existing literature and practices this book aims to propose a marketing strategy framework grounded in sustainable principles that can be used to sustain and preserve the authenticity of cultural heritage for future generations, whilst appealing to the suppliers, the regulators, and the consumers. The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles. This is followed by a pragmatic examination of the proposed framework from the shaper’s (provider’s) perspective. The material presented in this book is not merely an agglomeration of documented secondary research, but the theoretical concepts are grounded in empirical research and interactive discussions with students and the travel and tourism industry. A variety of heritage institutions across the globe are used as starting points to test the applicability of the proposed paradigm: these include museums, historic house museums, heritage hotels/resorts, festivals, and heritage merchandize. This is a timely offering to a growing and vibrant area of research; what is most pertinent is that it is a thorough and fresh take on the topic with primary research included. It will find a place in student materials for a variety of courses and it should be read by practicing academics and researchers.

Strategic Management for Tourism, Hospitality and Events

Strategic Management for Tourism, Hospitality and Events

Author: Nigel Evans

Publisher: Routledge

ISBN: 9781135038274

Category: Business & Economics

Page: 729

View: 148

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Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are: Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategy New international Tourism, Hospitality and Events case studies from both SME’s and large-scale businesses are integrated throughout to show applications of strategic management theory, such as objectives, products and markets and strategic implementation. Longer combined sector case studies are also included at the end of the book for seminar work. New content on emerging strategic issues affecting the tourism ,hospitality and events industries, such as innovation, employment, culture and sustainability Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case studies, additional exercises, case studies and video links for students. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding. This book is an essential resource to Tourism, Hospitality and Events students.

Strategic Management for Tourism Communities

Strategic Management for Tourism Communities

Author: Peter E. Murphy

Publisher: Channel View Publications

ISBN: 1873150830

Category: Business & Economics

Page: 460

View: 146

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Strategic planning within a community framework is essential for tourism to reach its potential. This book combines the four principal functions of business management and stakeholder analysis to develop a model of collaborative decision making. This model offers a template for communities to understand and make the most of their tourism resources.